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The SEO Bundle with Menekse – A 12-week live programme to help you make Google go googly-eyed for your website.
For 12 weeks, you’ll get new tutorials that are broken down into actionable steps. You can listen to them via video or on the go via audio with the SEO with Menekse programme podcast. There’s a little break in the middle to give you space to catch up!
Live Coaching and Support
Each week for 14 weeks (12 weeks of tutorials + 2 weeks of break) you can join me on Zoom and Voxer for live Q&A, feedback, and support. Plus, you have access to the SEO with Menekse Slack channel for 12+ months so you can pop your questions in there whenever you need!
For every tutorial, there are checklists and templates that will help you take action without feeling overwhelmed. And because you have access to these forever, you can refer back to them any time you need them!
The SEO with Menekse programme leads you through a 3-part approach to optimising your website…
Part 1: Your Customer
In order to build a website that Google loves, we need to make sure we understand exactly who our customers are and how what we have to offer relates to them and what they’re looking for.
Understanding their needs, how they’re searching for those needs, and what their experience looks like as they engage with your website and the wider web helps us to build a high quality, engaging website.
The plus side to this foundational work? It makes all your other marketing way easier, too!
Part 2: Your Brand & Website
Now that we know who our customers are and what they’re searching for, it’s time to review how your brand and website are communicating that.
What do you do? How do you talk about it? What actions do you want people to take?
What’s working on your website? What needs to be fixed or improved?
How is your website structured? How does it need to be structured? What content have you got? What content do you need?
Part 3: Search Engine Optimisation
Now we’ve got information about our customers and our brand, and we understand where we are right now and where we need to be, it’s time to tackle improving our websites!
In SEO, this is broken down into three parts:
- Technical Optimisation: Making sure your website performs well on things like speed, security, and URLs working properly.
- On Page Optimisation: Making sure your website content and structure reflect your expertise using keywords and internal links.
- Off Page Optimisation: Making sure your brand appears on the wider web as a trusted source of value and expertise.