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This course is designed to help you become a marketing expert in no time! You’ll get access to Danielle Eaton’s step-by-step process for creating effective marketing campaigns. With this course, you’ll learn how to create an actionable plan to market and promote your business with limited resources.
You will gain the knowledge necessary to craft messages that attract customers and engage them with your product or service. This comprehensive course also covers topics such as setting objectives, defining target audiences, developing creative concepts, crafting compelling copy, understanding analytics, executing strategies and measuring performance.
In addition to learning the fundamentals of marketing, this course will teach you the basics of digital advertising including optimizing content for search engines, creating and managing digital campaigns, as well as understanding the value of influencers. You’ll gain an understanding of how to effectively use social media platforms such as Facebook, Twitter, LinkedIn and YouTube in order to reach your desired target audience.
With Aligned Marketing Essentials course, you will leave with a comprehensive knowledge base that will aid you in leveraging marketing strategies for maximum impact on your business. The course offers best practices for selecting the right channels for your message and measuring success against goals. Ultimately, this program will empower you with the know-how necessary to align your marketing messages with current trends and reach new heights of success!