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Welcome to Productize.
My goal for this course is to show you a path that you can take to transition into a productized service business. A productized service can take on many different forms, as you’ll learn.
There are lots of ways you can apply these methods to find your unique value-added service model. The course is broken into three main sections:
Create – Here we’re starting at the high-level, working “on” our business, not “in” our business, and creating our value proposition.
Automate – This section is all about systematizing and scaling our operation. It goes in depth into hiring and delegating to a team, but you’ll also learn about how to treamline your work, even if you want to work solo.
Market – This section will show you how you can take a proactive approach to getting customers and growing your business, using tried and true marketing strategy.
Lifetime support – Download unlimited when you buy Dan Kennedy – How to Find Your Ideal Customer Course at Course Farm. The market leader in online learning – Offers a variety of diverse topics: Internet Marketing, Forex & Trading, NLP & Hypnosis, SEO – Traffic, …
I recommend that you go through all of lessons in order first. You have them in video, audio, and text versions, so whichever way you feel most comfortable. Then later, refer back to these lessons in whichever order makes sense at the time. It will take several months to a year to implement everything, so you can always revisit the lessons when they’re most relevant for where you’re at. Join us in the community forum.
That’s where you can join your fellow students and me to discuss the lessons, ask questions, and share your progress with the group. Of course, you can email me any questions or feedback anytime at firstname.lastname@example.org.
Let’s get started!
You’re Getting a Promotion!
When you’re working on your own as a freelancer, it can often feel like you’re constantly spinning your wheels, consumed in the “busy” work of serving your clients. It feels impossible to escape that treadmill when there are always deadlines looming, emails to respond to, and fires to put out.
Lots of freelancers are able to make a comfortable living working project-to-project and billing by the hour. But for many of us, we can only stay comfortable in this situation for a couple of years. At some point, you want to level up. You want to do more. You want to earn a higher income.
You want more freedom to spend more time with our family. You want to take on bigger challenges and shoulder more responsibility. If we were working in a corporate job, we’d call this a promotion. Work hard enough and impress your boss, and hopefully you’ll get promoted to the corner office, with a higher salary and more responsibility.
But you’re on our own. So how do you, a self-employed professional, level up? Well, you’ll have to give yourself a promotion. You’re going to give yourself a new title. You’re no longer a Freelancer. You’re being promoted to Business Owner…
Dan Kennedy – How to Find Your Ideal Customer [1 DVD (mp4), 2 CD (mp3), 2 DOC (pdf)]
Now’s The Time To Throw Back The “Minnows” In Your Business And Start Attracting The Whales: “Who Else Wants To ‘Upgrade Their Clientele’ And Find Their IDEAL Customers, Clients And Patients Who Are Worth 5x-50X More Than Your Average Customer—AND Are Easy To Deal With?”
Finally, Dan Kennedy Reveals His Secret Formula For Attracting “High-Roller” Customers, Clients Or Patients. This Is How GKIC Attracts Customers That Have Spent $100,000+ With Us!