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This unique on-demand course is designed to take your technical SEO knowledge to the next level. You will cover advanced theoretical and practical components of Technical SEO such as:
• Understanding how search engines work, including Google’s algorithms;
• Implementing strategies to improve domain authority;
• Structuring internal links to drive maximum benefit from crawl budget;
• Analyzing SERP visibility and making informed decisions;
• Utilizing structured data & schema for improved rankings;
• Identifying duplicate content issues and fixing them efficiently.
You will also learn how to use a range of tools from industry standard platforms such as Majestic, Google Analytics & Search Console, Screaming Frog, and more to get the most from your technical SEO efforts.
At the end of this course you’ll have a comprehensive understanding of Technical SEO and how it can be used to boost your website’s visibility in organic search results. You will also know what tools to use and when, so that you can make informed decisions about best practice for achieving maximum performance.